The garment industry in Bangladesh is huge, however contrary to the mass production you may have seen/heard about, there are actually really large number of tiny, family run, businesses. Heidi visited the fabric markets with the team and it was there she sourced fabric for our collections. She was introduced to tiny businesses, most of them family run and often specialising in one particular type of fabric, who source their fabrics directly from the factories

Despite the direct comparison to the high street, we aren't here to focus on what they are doing. Instead it is about what this means for us. 

We are community driven: By keeping our business small, we are able to work with other small businesses and support one another.

We can be more creative: As a designer, utilising deadstock fabric makes Heidi's day to day that much more exciting (as well as challenging!). It is about continuing to put the customers needs first, whilst being resourceful with the limited quantities and existing fabrics. 

Our offering is unique: Quantities available are small, but we will always make sure that we launch a product with all sizes available. Although this means that things can run out quicker, it means that if you snap something up, it is most likely only going be owned by small number of other people.